Use descriptive subject lines that clearly convey the email's content.
Provide
alt text for images to describe them for screen readers.
Use high-contrast colors to ensure that text stands out against the background.
Write clear and simple language to make the content easily understandable.
Ensure that the
email layout is logical and easy to navigate.
Screen readers like JAWS and NVDA can help you test how your emails will be read aloud.
Color contrast checkers can ensure your text is readable against your background colors.
Accessible email templates from providers like Litmus and Email on Acid can offer a good starting point.
Use screen readers to read your emails and ensure they make sense.
Check color contrast using online tools.
Ensure that your email can be navigated using a keyboard.
Ask users with disabilities to provide feedback on your emails.
Using
images without alt text.
Relying solely on color to convey information.
Using complex language or jargon.
Creating emails that are difficult to navigate.
Conclusion
Ensuring your email content is accessible is essential for reaching a broader audience and creating a positive user experience. By following best practices and regularly testing your emails, you can make sure that all your subscribers, regardless of their abilities, can engage with your content effectively.