How to Structure an HTML Email?
Structuring an HTML email involves using basic HTML tags to create sections, headings, paragraphs, and other content. Here's a simple example of an HTML email structure:
<html>
<body>
<table>
<tr>
<td>Header Content</td>
</tr>
<tr>
<td>Main Content</td>
</tr>
<tr>
<td>Footer Content</td>
</tr>
</table>
</body>
</html>
Use inline CSS for maximum compatibility.
Avoid external stylesheets as they are often blocked.
Stick to basic CSS properties like
font,
color,
padding, and
margin.
Test your email across multiple email clients to ensure consistent rendering.
<style>
@media only screen and (max-width: 600px) {
.container {
width: 100% !important;
}
}
</style>
Using large images that can slow down load times.
Relying heavily on JavaScript, as many email clients block it.
Neglecting to include a plain-text version of your email for better deliverability.
Ignoring the importance of
accessibility in your design.
By following these guidelines and best practices, you can create effective and visually appealing HTML emails that engage your audience and drive results.