Attribution: You must give appropriate credit to the original creator, provide a link to the license, and indicate if changes were made.
NonCommercial: You cannot use the material for commercial purposes.
ShareAlike: If you remix, transform, or build upon the material, you must distribute your contributions under the same license as the original.
Why is Attribution Important?
Attribution is a critical component of the CC BY-NC-SA 4.0 license. In the context of email marketing, proper attribution involves mentioning the original author and providing a hyperlink to the source material. This not only respects the creator's rights but also builds
credibility and
trust with your audience.
Quality: Access to high-quality content without the need for expensive licenses.
Variety: A wide range of creative works, from images and videos to articles and infographics.
Legality: Ensures that you are legally using someone else's work, avoiding potential legal issues.
Community: Promotes a culture of sharing and collaboration within the creative community.
Title: The name of the work.
Author: The name of the creator.
Source: A hyperlink to the original work.
License: A hyperlink to the
license details.
Conclusion
The CC BY-NC-SA 4.0 license provides a flexible and legal way to incorporate creative works into your email marketing campaigns, as long as you adhere to its terms. Proper attribution, non-commercial use, and sharing alike are key components that must be followed. By respecting these guidelines, you can enrich your email content while fostering a culture of sharing and respect within the creative community.