AR and VR can significantly enhance the engagement and interactivity of email campaigns. Here are some ways they can be used:
Interactive Product Demos: Allow users to visualize and interact with products in a more engaging way than static images. Virtual Tours: Offer immersive experiences of real estate properties, travel destinations, or event venues directly within an email. Enhanced Storytelling: Create compelling narratives that users can explore, making the content more memorable. Gamification: Use AR/VR to create interactive games or challenges that can increase user engagement and retention. Try Before You Buy: Allow users to virtually try on clothes, makeup, or accessories, making purchase decisions easier.