How Can Incorrect Punctuation Affect Your Email Campaigns?
Incorrect punctuation can have several adverse effects on your email campaigns:
Lower Engagement Rates: Emails with punctuation errors can be perceived as unprofessional, leading to lower open rates and engagement. Damage to Brand Reputation: Frequent punctuation mistakes can harm your brand's credibility and make you appear careless. Increased Unsubscribe Rates: Poorly punctuated emails can frustrate recipients, causing them to unsubscribe from your mailing list. Decreased Conversion Rates: If your message is unclear due to punctuation errors, recipients are less likely to take the desired action.