Integrating Skype into your email marketing strategy can enhance customer engagement and improve communication. Here are some ways to do it: - Adding a [Skype](href) contact button in your emails, making it easy for recipients to reach you. - Using [Skype](href) for live customer support or consultations, which can be promoted through your email campaigns. - Conducting webinars or live events on [Skype](href) and inviting your email subscribers to join.