How Can You Ensure Proper Authorization in Email Marketing?
Proper authorization can be ensured by implementing role-based access control (RBAC) within your email marketing platform. This involves defining roles and assigning permissions based on the user's responsibilities. For instance, a team member responsible for content creation might only need access to the email editor, while a manager might require access to analytics and subscriber lists. Regularly reviewing and updating permissions is also crucial to ensure that access remains appropriate as roles evolve.