How Can You Measure the Effectiveness of Short and Compelling Emails?
To gauge the success of your emails, track key metrics such as:
Open Rates: Indicates how many recipients opened your email. A high open rate suggests an effective subject line. Click-Through Rates (CTR): Measures how many people clicked on links within your email. A high CTR indicates engaging content and a strong CTA. Conversion Rates: Tracks the percentage of recipients who completed the desired action, such as making a purchase or signing up. Bounce Rates: Shows the number of emails that weren't delivered. High bounce rates can indicate issues with your email list quality.