engagement from shares

How Can You Track Engagement from Shares?

Tracking engagement from shares can be done through various metrics and tools. Most email marketing platforms offer built-in analytics to monitor shares, forwards, and subsequent engagements. Key metrics to monitor include:
Share Rate: The percentage of subscribers who shared your email content.
Forward Rate: The percentage of subscribers who forwarded your email to others.
Click-Through Rate (CTR): The percentage of recipients who clicked on links within the shared email.
Conversion Rate: The percentage of recipients who completed a desired action after engaging with the shared email.

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