How Do Email Marketing Tools Improve Deliverability?
Email marketing tools often include features to improve deliverability, such as:
Spam Testing: Ensure your emails don't end up in spam folders. Authentication: Tools often support authentication methods like SPF, DKIM, and DMARC to verify your emails. List Cleaning: Regularly clean your email list to remove inactive or invalid addresses. Sender Reputation: Maintain a good sender reputation by following best practices and monitoring feedback loops.