instagram stories

How Do Instagram Stories Complement Email Marketing?

Instagram Stories can drive engagement and build a sense of urgency, which can be mirrored in your email marketing campaigns. By creating a cohesive strategy between Instagram Stories and email marketing, you can reinforce your brand message, increase click-through rates, and drive traffic to your website. For instance, you can use Instagram Stories to tease upcoming content that will be featured in your email newsletter, creating anticipation among your audience.

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