MITM attacks can have severe repercussions for email marketing campaigns. Here are some potential impacts:
Data Breach: Hackers can steal sensitive customer information such as email addresses, names, and even payment information. Brand Reputation: If customers receive malicious emails that appear to be from your business, it can severely damage trust and credibility. Legal Consequences: Businesses could face legal action if they fail to protect customer data, especially under regulations like GDPR. Campaign Integrity: Altered emails can lead to misinformation, affecting the efficacy of your marketing campaigns.