The subject line is the first thing recipients see, so it needs to grab attention and convey urgency. Here are some tips:
- Be Direct: Clearly state the urgency. Example: "Last Chance! 24-Hour Flash Sale". - Use Action-Oriented Language: Words like "Act Now", "Hurry", or "Don't Miss Out" can motivate recipients to open the email. - Include a Time Frame: Mentioning a specific time frame like "Ends Tonight" can create a sense of immediacy.