content quality:

How Do You Measure Content Quality?

To measure content quality, consider these metrics:
Open Rate: Higher open rates indicate that your subject lines are compelling and your emails are trusted.
Click-Through Rate (CTR): This measures the effectiveness of the content in driving readers to take action.
Conversion Rate: The percentage of recipients who complete the desired action, such as making a purchase or signing up for a webinar.
Bounce Rate: Low bounce rates indicate that your email content is relevant and engaging.
Unsubscribe Rate: A low unsubscribe rate suggests that your content meets the needs and expectations of your audience.

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