Segmentation: By segmenting email lists based on CRM data, marketers can send more targeted and relevant emails. Customer Journey Mapping: CRM tools help in understanding the customer journey, allowing for the creation of email campaigns that cater to different stages of the buying cycle. Behavior Tracking: CRM systems track customer interactions and behaviors, enabling more responsive and adaptive email strategies. Feedback Loop: CRM provides a feedback loop from emails, helping to refine and improve future communications.