higher costs

How Does the Choice of Email Service Provider Affect Costs?

The choice of an Email Service Provider (ESP) is a significant factor in determining the overall cost. High-end ESPs like Mailchimp, Constant Contact, and HubSpot offer advanced features such as segmentation, automation, and detailed analytics, which can be more expensive. On the other hand, more budget-friendly options may lack these advanced features, impacting the effectiveness of your campaigns.

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