traffic spikes

How to Analyze Traffic Spikes?

Analyzing traffic spikes can provide valuable insights into user behavior and campaign performance. Use tools like Google Analytics to track metrics such as:
Pageviews: Measure the number of views your landing pages receive.
Bounce Rate: Monitor the percentage of visitors who leave after viewing only one page.
Conversion Rate: Evaluate the percentage of visitors who complete a desired action, like making a purchase.
Session Duration: Look at how long visitors stay on your site, indicating engagement levels.

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