Here are the steps to successfully conduct a re-permission campaign:
Segment Your List: Identify inactive subscribers or those whose permissions might be outdated. Craft a Clear Message: Explain why you are seeking re-permission and how it benefits the subscriber. Offer Incentives: To encourage re-consent, offer incentives such as discounts, exclusive content, or other perks. Provide an Easy Opt-In/Opt-Out Process: Make it simple for subscribers to update their preferences. Follow-Up: Send reminders to those who haven't responded.