Drafting a change request involves several key steps:
Identify the Need: Clearly define why the change is necessary. Detail the Changes: Describe the specific changes you want to make. Impact Analysis: Assess the potential impact of the changes on the campaignâs performance and on other marketing activities. Approval Process: Outline the steps for getting the change approved, including who needs to sign off on it. Implementation Plan: Provide a timeline and resources required for implementing the change.