Creating an effective email campaign with animated GIFs involves several best practices:
Keep File Size Small: Ensure your GIFs are optimized for quick loading times to avoid frustrating your audience. Relevance: Make sure the GIF aligns with your message and adds value to the content. Call to Action: Use GIFs to draw attention to your call to action, such as a button or a link. Testing: Test your emails across different email clients to ensure the GIFs display correctly.