How to Ensure Your Email Marketing is CASL-Compliant?
To ensure your email marketing campaigns comply with CASL, follow these best practices:
Audit your email list to ensure you have proper consent from all recipients. Include clear identification information in every CEM. Provide an easy-to-use unsubscribe mechanism in all your emails. Keep records of consents and unsubscribe requests to demonstrate compliance if needed. Regularly review and update your email marketing practices to stay aligned with CASL requirements.