Improving your view rate requires a combination of strategic planning and testing. Here are some tips:
A/B Testing: Test different subject lines, sender names, and preheader texts to see what works best. Personalization: Personalizing your emails can make them more relevant to the recipient, increasing the likelihood of them being opened. Optimize Send Times: Use analytics to determine the best times to send your emails. List Hygiene: Regularly clean your email list to remove inactive or invalid email addresses. Segment Your Audience: Send targeted emails to different segments of your audience based on their behavior and preferences.