How to Measure the Effectiveness of Creative Support?
To measure the effectiveness of your creative support, you can track various email marketing metrics such as:
Open Rates: The percentage of recipients who open your email. A high open rate indicates that your subject line and preview text are effective. Click-Through Rates (CTR): The percentage of recipients who clicked on a link within your email. This metric helps you understand how engaging your content and design are. Conversion Rates: The percentage of recipients who completed the desired action, such as making a purchase or filling out a form. Engagement Rates: This includes metrics like the time spent reading the email and the number of interactions within the email.