phishing simulations

How to Measure the Success of Phishing Simulations?

The success of phishing simulations can be measured using various metrics:
Click-through Rate (CTR): The percentage of recipients who clicked on the phishing link.
Submission Rate: The percentage of recipients who submitted sensitive information.
Reporting Rate: The percentage of recipients who reported the phishing email.
Improvement Over Time: Reduction in CTR and submission rates over multiple simulations.

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