include podcasts

How to Measure the Success of Podcast Emails?

Monitoring the performance of your podcast-inclusive emails can help refine your strategy:
Open Rates: Track how many subscribers open your podcast emails compared to non-podcast emails.
Click-Through Rates: Measure the number of clicks on podcast links or embedded players.
Listening Metrics: Use podcast hosting platforms to analyze listener data such as plays, downloads, and listener retention.

Frequently asked queries:

Why Include Podcasts in Email Marketing?
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