promoting

How to Measure the Success of Promotional Emails?

Measuring the success of your promotional emails is essential for improving future campaigns. Key metrics to track include:
- Open Rate: The percentage of recipients who opened the email.
- Click-Through Rate (CTR): The percentage of recipients who clicked on a link within the email.
- Conversion Rate: The percentage of recipients who completed a desired action, such as making a purchase.
- Bounce Rate: The percentage of emails that were not successfully delivered.
- Unsubscribe Rate: The percentage of recipients who unsubscribed after receiving the email.

Frequently asked queries:

What is Email Marketing Promotion?
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