How to Measure the Success of Your Email Campaigns with GTM?
GTM helps you measure the success of your email campaigns by tracking key metrics such as:
Click-Through Rate (CTR): Track how many users clicked on links within your emails. Conversion Rate: Measure how many users completed a desired action, such as making a purchase or filling out a form. Bounce Rate: Monitor the percentage of users who leave your landing page without taking any action. Engagement Metrics: Track user engagement on your landing pages, such as time spent on the page and pages per session.