To evaluate the success of your email digest, focus on the following metrics:
Open Rate: This indicates the percentage of recipients who opened the email. A high open rate suggests that your subject line and sender reputation are effective. Click-Through Rate (CTR): This measures the percentage of recipients who clicked on a link within the email, indicating engagement with the content. Unsubscribe Rate: Monitoring the rate at which recipients opt-out helps in understanding if the content is meeting their expectations.