Monitoring and improving sender performance is an ongoing process. Hereâs how you can do it:
Use analytics tools to track open rates, click-through rates, and bounce rates. Regularly review and update your email content to ensure it remains relevant and engaging. Conduct A/B testing to determine the most effective email formats, subject lines, and sender names. Solicit feedback from your recipients to understand their preferences and pain points. Stay updated with industry trends and best practices to continually refine your email marketing strategy.