Optimizing email deliverability is crucial for the success of email marketing campaigns. Here are some tips:
Authenticate Emails: Use SPF, DKIM, and DMARC to authenticate your emails and improve deliverability. Monitor Blacklists: Regularly check if your IP addresses are listed on any email blacklists and take steps to get delisted if needed. Clean Email Lists: Regularly remove inactive subscribers to maintain a healthy email list. Track Metrics: Use tools to track open rates, click-through rates, and bounce rates to identify and fix issues.