Promoting your loyalty program through email involves several strategies:
1. Welcome Emails: Introduce new customers to your loyalty program as soon as they sign up or make their first purchase. 2. Regular Updates: Send regular updates about their points balance, available rewards, and new program features. 3. Exclusive Invitations: Invite loyal customers to participate in exclusive events or sales. 4. Highlight Success Stories: Showcase testimonials and success stories from other loyal customers.