Setting up a subdomain for email marketing involves a few key steps:
Choose a Subdomain Name: Select a name that clearly indicates its purpose, such as âmail.yourdomain.comâ or ânews.yourdomain.comâ. Configure DNS Settings: Update your DNS settings to point the subdomain to your email marketing platform. This usually involves adding CNAME or A records. Authenticate Your Domain: Implement DKIM (DomainKeys Identified Mail), SPF (Sender Policy Framework), and DMARC (Domain-based Message Authentication, Reporting & Conformance) to authenticate your emails and improve deliverability.