Setting up an email automation sequence involves several key steps:
Identify Your Goal: Determine what you aim to achieve with the sequence, such as onboarding new subscribers or recovering lost sales. Segment Your Audience: Group your subscribers based on their actions, interests, or demographics to deliver personalized content. Create Content: Develop engaging and relevant email content that aligns with your goal. Set Triggers: Define the actions or events that will initiate the sequence, such as a new subscription or an abandoned cart. Choose Timing: Schedule the timing intervals between each email in the sequence. Test and Optimize: Continuously test different elements of your sequence and make adjustments based on performance data.