google's campaign url builder

How to Use Campaign URL Builder for Email Marketing?

Here’s a step-by-step guide on how to use Google’s Campaign URL Builder for your email marketing campaigns:
Go to the Google Campaign URL Builder tool.
Enter your website URL in the 'Website URL' field.
Fill out the UTM parameters:
Campaign Source: Use ‘email’ to specify that the traffic is coming from an email.
Campaign Medium: Use ‘newsletter’ or ‘promo’ to differentiate between types of emails.
Campaign Name: Give a unique name to your campaign for easy identification.
Optional: Add 'Campaign Term' and 'Campaign Content' if you need more granular tracking.
Click on 'Generate URL' to get your custom URL with UTM parameters.
Use this custom URL in your email marketing campaigns.

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