demographic data:

How to Use Demographic Data for Segmentation?

Segmentation involves dividing your email list based on specific criteria. Here are some ways to use demographic data for segmentation:
1. Age: Create segments based on age groups to send age-appropriate content.
2. Gender: Tailor your messaging to be gender-specific if your product or service appeals differently to men and women.
3. Location: Use geographic data to send location-specific offers or updates.
4. Income Level: Segment based on income levels to promote products that match the purchasing power of different groups.
5. Occupation: Tailor your emails to suit the professional interests of your audience.

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