What are Common Categories Used in Email Marketing?
Some common categories used in email marketing include:
Promotional Emails: Focused on offers, discounts, and sales events. Transactional Emails: Order confirmations, shipping notifications, and account updates. Newsletter Emails: Regular updates, company news, and industry insights. Welcome Emails: Sent to new subscribers to introduce the brand and set expectations. Re-engagement Emails: Targeting inactive subscribers to renew interest.