What Are Some Common Use Cases for APIs in Email Marketing?
APIs can be employed in various scenarios within email marketing:
Subscriber Management: Adding, updating, or deleting subscriber information directly from your CRM or website. Transactional Emails: Sending automated emails based on user actions, such as order confirmations and password resets. Analytics Integration: Pulling data from your email service provider to your analytics platform for comprehensive reporting. Custom Triggers: Setting up custom triggers for sending emails based on specific user behaviors or events.