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What are the Best Practices for Creating Effective Emails?

Creating effective emails involves several best practices. First, ensure that the subject line is compelling and relevant to the recipient. Second, personalize the email content by addressing the recipient by name and tailoring the message based on their preferences or past behavior. Third, include a clear call-to-action that directs the recipient to take the desired action, such as visiting a website or making a purchase. Finally, ensure that the email design is mobile-friendly, as a significant portion of emails are opened on mobile devices.

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