What Are the Best Practices for Email Marketing Research?
Continuous Monitoring: Regularly monitor your email campaigns to make timely adjustments. Segment Your Lists: Segment your email lists based on demographics, behaviors, and other criteria to deliver more targeted content. Personalization: Use data to personalize your emails, increasing their relevance and effectiveness. Compliance: Ensure that you comply with legal requirements like GDPR and CAN-SPAM to protect your reputation and avoid penalties. Benchmarking: Compare your metrics against industry benchmarks to ascertain how well you are performing.