What Are the Best Practices for Reducing Email Size?
Follow these best practices to ensure your emails are well-optimized:
Test Before Sending: Use tools like Litmus or Email on Acid to test how your email renders across different devices and email clients. Keep It Simple: A clean, simple design is more effective and generally has a smaller file size. Avoid overly complex layouts and excessive use of images. Monitor Performance: Regularly review your email performance metrics to understand the impact of email size on open rates and click-through rates.