What Are the Key Components of Effective Email Marketing Training?
Effective email marketing training should cover several key components:
Email Design: Learn about responsive design, accessibility, and visual appeal. Copywriting: Skills to write engaging and persuasive email content. Segmentation and Personalization: Techniques to target specific audience groups. Analytics and Metrics: Understanding open rates, click-through rates, and conversion rates. Compliance: Knowledge about laws and regulations like GDPR and CAN-SPAM.