Quality control in email marketing typically involves several key components:
Content Review: Ensuring that the email content is accurate, relevant, and engaging. Design Check: Verifying that the email design is visually appealing and responsive across different devices. Deliverability Assessment: Making sure the email will reach the recipient’s inbox without being marked as spam. Compliance Verification: Ensuring that the email complies with legal requirements such as GDPR and CAN-SPAM Act.