What are the Key Components of Technical Expertise?
The key components include:
HTML/CSS Coding: Creating responsive and visually appealing email templates. Email Service Providers (ESPs): Understanding how to use platforms like Mailchimp, Constant Contact, or SendGrid. Data Management: Handling subscriber lists, segmentation, and personalization. Deliverability: Ensuring emails land in the inbox and not the spam folder. Analytics: Tracking and interpreting campaign performance metrics.