When conducting an email marketing review, focus on the following key elements:
Subject Lines: Analyze their effectiveness in terms of open rates. Content Quality: Ensure that your content is engaging, relevant, and valuable to your audience. Design and Layout: Check if the design is visually appealing and mobile-friendly. CTAs: Evaluate the effectiveness of your calls-to-action in driving conversions. Segmentation: Ensure that your lists are properly segmented for targeted messaging. Automation: Review your automation workflows for efficiency and effectiveness. Deliverability: Check if your emails are reaching the intended inboxes.