When planning a global campaign, several factors must be considered:
Localization: Ensure that the content is translated and adapted to fit the cultural context of each region. Segmentation: Divide your global audience into smaller, more manageable segments based on demographics, behaviors, or preferences. Compliance: Adhere to local data protection laws and regulations, such as GDPR in Europe. Timing: Schedule emails to be sent at optimal times for each region to maximize engagement. Deliverability: Ensure your emails reach the inbox and do not get caught in spam filters, which can vary by country.