Automated Emails: ReferralCandy allows businesses to automate the referral invitation and follow-up process, ensuring that customers are constantly reminded of the referral program. Customizable Rewards: Businesses can choose what type of rewards to offer, whether it's discounts, gift cards, or cash rewards. Performance Tracking: The platform provides detailed analytics, allowing you to track the performance of your referral program and make data-driven decisions. Integration: ReferralCandy integrates with various e-commerce platforms and email marketing tools, making it easy to incorporate into your existing marketing strategy. Fraud Prevention: The platform has built-in mechanisms to detect and prevent fraudulent activities, ensuring that only legitimate referrals are rewarded.