terminology management

What are the Key Terms in Email Marketing?

Some important terms in email marketing include:
Open Rate: The percentage of recipients who open an email.
Click-Through Rate (CTR): The percentage of recipients who click on a link within an email.
Conversion Rate: The percentage of recipients who complete a desired action after clicking a link in the email.
Bounce Rate: The percentage of emails that could not be delivered to the recipient's inbox.
List Segmentation: The practice of dividing an email list into smaller groups based on specific criteria.

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