What Are the Risks of Not Issuing a New Key When Needed?
Failing to issue a new key when necessary can expose your email marketing efforts to several risks:
Unauthorized Access: Compromised keys can be used by malicious actors to access sensitive data. Data Breaches: Unauthorized access can lead to data breaches, resulting in loss of customer trust and potential legal consequences. Integration Failures: Expired or invalid keys can disrupt the integration between your email marketing platform and other tools, affecting your marketing operations.