Not saving changes can lead to several issues, including:
Lost Work: Unsaved modifications may be lost, requiring you to redo the work. Inconsistent Messaging: Sending out emails with outdated or incorrect information can confuse or alienate your audience. Missed Deadlines: Unsaved scheduling changes can lead to emails being sent at the wrong time, missing critical marketing windows. Reduced Campaign Effectiveness: Failure to save A/B test settings can result in inaccurate data, making it difficult to optimize future campaigns.