gopro and red bull

What Are Their Best Practices?

Both companies adhere to several best practices in email marketing:
1. Consistency: Regularly scheduled emails keep the audience engaged.
2. Value-Driven Content: Providing valuable and interesting content ensures high engagement.
3. Responsive Design: Ensuring that emails look good on all devices is crucial.
4. Clear CTAs: Guiding the user towards a specific action increases conversion rates.
5. Segmentation: Sending tailored content to different segments improves relevance.

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